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Liz & Sandro's Marketing Podcast

Jan 31, 2019

In this episode, Liz explains what a true multi-channel marketing campaign involves. She gives an example and explains why multi-channel matters more than ever.

Episode 0331

Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link & shout out in addition to answering your...


Jan 28, 2019

Today Liz & Sandro reflect on the State of Social Media as we begin 2019. They go over a few stats, how paid social is the only mindset & give some thought to ways a small business in 2019 can still grow via social.

Sandro mentions a great piece by Avinash Kaushik which can be found...


Jan 24, 2019

Our first roundup of the new year. Today Sandro talks G Suite price increases, a new Twitter web page, Instagram selling followers, Fyre Festival and a new way to share Facebook Events.

Episode 0329

Have a question? Email us liz@themarketingpodcast.net and we'll give you and your company a link & shout out in addition...


Jan 14, 2019

Reviews are once again making news in the world of digital marketing. Today Sandro goes over a couple of news items including a Yelp algorithm update & fake reviews.

Sandro mentions two articles incl this Reddit thread:


Jan 10, 2019

Recently Liz noticed two articles pointing out the growing dominance of Amazon. They're hosting your website, putting out news (Washington Post), have a contract w the FBI for facial recognition services, deliver your groceries, create tv shows & films and so much more. Today Liz goes over all of this & discusses...